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Meet the Women Artisans Behind the adidas x Someone Somewhere El Tri Collection They say it takes 10,000 hours to master a craft, but for the artisans of Naupan, Mexico, perfecting their craft is a matter of generations.adidas dropped its new third kit for El Tri in the run-up to the World Cup, and a sleek Originals capsule was quick to follow. Created in collaboration with Mexican social impact label Someone Somewhere, the collection features seven pieces with hand-embroidered detailing, each carrying the beauty of team pride, culture and most importantly, the hands of its...
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